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The goal of the website rebranding for this investment company was to update the website's design, structure and content to better provide a more user-friendly experience for visitors.
Overall, the rebranding of the investment company's website has helped the company better position itself in the market and has provided visitors with an improved user experience
  1. A modern and visually appealing website design that reflects the company's brand values.
  2. A clear and concise messaging that highlights the company's strengths and differentiators, making it easier for visitors to understand what sets the company apart from its competitors.
  3. An improved website structure and navigation, providing visitors with a seamless experience and easy access to information.
  4. Increased website traffic due to search engine optimization efforts.
  5. An improved mobile experience, making it easier for users to navigate the website on their phones and tablets.
  6. A streamlined content strategy that provides visitors with only the most relevant and informative information.
Results
  1. Develop a new visual identity that reflects the company's values and mission.
  2. Create a clear and concise messaging that showcases the company's strengths and differentiators.
  3. Simplify the website structure and navigation to improve the user experience.
  4. Optimize the website for search engines to increase visibility and attract more traffic.
  5. Improve the website's mobile responsiveness to accommodate users on all devices.
  6. Streamline the content to provide visitors with only the most relevant and informative information.
Objectives

After | Before